I was the first Designer to be hired in Deloitte Digital US in India and am one of the Founders of the Studios starting with Mumbai.
What’s a Studio?
Well, it is a bunch of people from different backgrounds in design and engineering who come together with a vision and brings a digital experience to life.
I have been able to scale the team across 4 locations from 8 to 1400+ in a matter of 9+ years. It has been nothing short of an awesome journey where a small bunch of us built a culture of “Design First” approach and made Experience as one of the key drivers for solutions built and delivered across all capabilities in the middle of Consulting.
The mantra was - Start small. Fail fast. Keep things simple. And look what we have done. From a cost to the firm to a $3 Billion business only in a decade. Built a team of 1400 from 8 in 9+ years with a mix of both Engineering and Design delivering Digital Experiences for 80% of the Fortune 500 companies across the globe.
Biggest win is to be able to give designers and engineers an environment where they can ideate, collaborate and express themselves creating engaging experiences for our clients and end users.
Set up a Full Services dedicated Studio for an Australian Telco connected to their other two studios in Sydney and Melbourne to stretch the 24 hours and give them more speed to market.
We built a Studio for an Indian Telco in the BOT model (Build, Operate & Transfer). We put our key people who set up processes and team collaboration methods. Hired the right type of talent and trained them into a cohesive unit.
We set up the O&G Digital Factory in Mumbai where business collocates with designers and engineers to create clickable prototypes as proof of concept in a matter of weeks so that the viability of the idea can be tested.
Decisions can be made whether to shelve it, scrap it or build it in a matter of weeks vs months, in their earlier set up.